Smart Price

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Smart prices for smart shoppers!

Asda Smart Price is for ‘smart’ shoppers. They don’t follow the crowd and assume that low cost means low quality, they identify the simple, clear and no-frills packaging as a means of reducing the price of their shopping basket and they also know they are not sacrificing quality. Creating low cost meals for families looking to cut back on costs without compromising on quality and taste.

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5 reasons to buy Smart Price:

Price

Our Smart Price range has over 600 products costing £1 or less, helping you cut the costs of your family meals. Try out our recipe ideas at asda magazine which all include Smart Price ingredients.

Quality

Never judge a book by its cover! Smart Price products are no less superior than alternative products, look out for quality assurance symbols, such as the red tractor!

Wide range of products

There are over 400 Smart Price food products, ranging from store-cupboard ingredients, such as baked beans and tinned tomatoes, to fresh fruit, vegetables, meat, fish and dairy. So a healthy diet is achievable, whatever your budget. There are even household essentials like toasters and washing–up gloves!

Convenience

If you’re in a hurry Smart Price can cater for your needs. With over 30 choices of ready meals, ranging from single portions to family-sized packs, you can still be assured a nutritious meal at low cost. All our products are free from hydrogenated fats and artificial colours and preservatives.

Healthy Choice

You should not have to compromise your health when eating on a budget, which is why all Smart Price food products are free from hydrogenated fats and artificial colours and preservatives. Our Smart Price products also display their nutritional information – just as you would expect with any other brand. This means the product is always nutritionally comparable, see for yourself in store!

 

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